Bernhard Bulang’s Love for the No-Date Sub… Join us!

I guess many of you get asked, “What would be the one watch you would keep if you could own only one?” right? I do – over drinks with collector friends and on ‘Ask Bernhard’ on IG Stories. And my answer is always the same – the Mk1 Maxi 5513. I love this watch, but in fact I would be happy with any no-date Submariner. For me, it was my first true love when I began to become seriously interested in watches and especially vintage Rolex. Since my first purchase of a 6536 nearly 14 years ago, I have owned literally hundreds of no date Subs. That is why we are launching a new Instagram account, the No Date Sub Club (@NoDateSubClub).

Join us on this journey and follow this new account.

Love Comes in All Shapes and Sizes (But Without a Date or Cyclops!)

Big crowns and small crowns. Maxi, gilt, serif and underline. Rolex and Tudor. Plexi, sapphire, radium, tritium and luminova. I’ve tried and loved them all. From a Rolex 6200 to a 114060 and a Tudor 7924 to a Black Bay Black – each of them has spoken its seductive whisper into my ear. I even had an affair with a pvd-coated 14060 once. These watches are my passion. My Achille’s-heel and my Samson’s-hair; my combined weakness and strength. I am like a love-sick teenager. But that’s OK…because it’s a cool watch. Simple!

Forget the date, enjoy your time – the No Date Sub Club is here (@NoDateSubClub)

Ask a child to draw a watch and I would imagine the end result would look something like a no-date Submariner. It’s a watch with balance and symmetry. The clean layout of the dial and simple three-hand layout make this the master of time-only sports watch design. No date apertures or wart-esque Cyclops date-magnifiers on the crystal. Just a number of smooth lines that are uninterrupted like the curves of a perfect supermodel. Powerful like a Porsche 911. Timeless like a Fender Stratocaster. From its earliest days in 1953 to the current iteration that sits in the window of the local AD (if you are lucky!), the no-date Submariner is a special watch with a special place in the Bulang and Sons collective heart. And now it’s time to properly share the love.

Join Our Club (@NoDateSubClub)

Today we are launching the No-Date Sub Club Instagram account – a new at Bulang and Sons. We are building a new community around this classic watch. If you love the no-date Sub, we want you to be a member of our club. As a member you will join like-mined watch lovers and share the love for the cleanest and simplest of Submariners. In addition members will:

• Receive first-dibs on new no-date Subs when we get them in stock.
• Enjoy more designated content for the No Date Submariners
• Have exclusive access to No Date Sub Club limited edition straps and other accessories
• Be featured on our @NoDateSubClub Instagram page.

Everybody has a role to play in our club. So don’t delay, sign up for the new special newsletter and follow the @NoDateSubClub Insta page. Join the club and be part of the #NoDateSubClub love today!

And the secret calling card or handshake? #nodatesubclub. Share your favourite No Date Sub images on Instagram and make sure to use the hashtag #NoDateSubClub. Each week we will select some of our favourites and share them on the new Instagram page. And occasionally you might even win a prize!